Altabel Group's Blog

Archive for May 2010

Running your own software company is going to have a number of start-up requirements. Startupnation.com says there are six cost categories for new companies:

1. Cost of sales
2. Professional fees
3. Technology costs
4. Administrative costs
5. Sales and marketing costs
6. Wages and benefits

Give thought to how these costs categories will be weighted across your own business and which categories you are unlikely to skip.

Best Regards,
Natalliya Beliayeva
Altabel Group Company
http://www.altabel.com

I am interested to know your thoughts on this and I suggest the following options:

1. small capital, special knowledge, specialists’ support
2. good business idea
3. big money and professional ties
4. it’s quite hard nowadays

Please feel free to leave your comments here.

Best Regards,
Natalliya Beliayeva
Altabel Group Company
http://www.altabel.com

If you are an entrepreneur or a small business owner looking into the mobile application industry, either to ride the wave or to capitalize on the fact that your customers are spending more time with their phone, this post could come in very handy :)

Bellow you may find some thoughts on how the Mobile Development industry will evolve in the nearest future.

1. Micropayments
Micropayments within mobile applications can be used to upgrade basic app to a premium version, purchase game items, digital content or even small gifts for friends. Mobile bill payments and micropayments for digital content consumption continue to grow in the future.

2. Enhanced Security
Better security for mobile application platforms is expected. This is especially important when more users are conducting financial transactions and life streaming using their phones.

3. Business App Store
With all the mobile platforms targeting their app store towards average consumers, the introduction of a business app store is imminent.

4. Location-Based Technology
Location-based technology or GPS technology received the most buzz in 2009 and we expect it will continue growing this year.

5. Social Based Applications
Social networking activities certainly do not end when you leave your computer. We are already seeing a great number of people tweeting and updating their Facebook status on-the-go, not to mention those who are posting videos and photos to services like Twitpic and 12seconds using their mobile phone.

6. Augmented Reality (AR)
Augmented reality (AR) is a term for a live direct or indirect view of a physical real-world environment whose elements are merged with (or augmented by) virtual computer-generated imagery – creating a mixed reality.

7. High Entry Barriers for Fledgling Developers
Developers that are new to the scene and without much support will face trouble getting user adoption. Not only that there are already tons of mobile applications out there, established developers have better advantages in terms of capability to introduce new features over a short time span as well as the resources to adapt and test their applications on new platforms.

8. Mobile Application Advertising
The increasing number of mobile application users opens up another advertising channel for brands and businesses. This is definitely good news for developers.

9. Importance of Marketing for Applications
There are already hundreds of thousands of mobile applications out there. In order to stand a chance, developers or mobile application entrepreneurs need to know how to market applications developed by them.

10. HTML 5 – Native Apps vs Web Apps
How will it affect the mobile applications space? Well, phones with a mobile browser that has HTML 5 rendering capabilities will be able to run web applications directly without any downloading and installation of apps. As for developers, there will no longer be a need to develop for different mobile platforms.

What other trends do you think will be likely this year for the mobile applications industry?

Your opinions are welcome!

Best Regards,
Kristina Kozlova
Altabel Group Company
http://www.altabel.com

Recently there has been an interesting discussion about Silverlight penetration and market share. As always, people tend to connect Flash and Silverlight and use the market share as a single most important metrics – but here, I’m sharing some really cool, interesting and surprising (?) facts about Silverlight market share.

So, here are some cool facts about Silverlight penetration and market share for your enjoyment…

- Did you know if you were to combine all of Apple’s product line sold to date, they still wouldn’t reach the number of Silverlight installs we have today?

- Did you know it took Firefox 7 years to reach the total number of installs Silverlight has, and Silverlight did it in 9 months?

- Did you know it took Flash 6 years to reach the total number of installs Silverlight has, and Silverlight did it in 9 months?

- It will take bloggers 1.4 years to generate the same amount of new blog posts to match Silverlight installs today.

- If you combined MySpace + Facebook + Twitter subscribers you’d still be short on the total number of Silverlight installs that are in place today.

Silverlight penetration rate – updates.

I am adding some more information regarding Silverlight penetration rate and market share.

1. There have been 300 million installs in about 4 months.

2. Worldwide, over 1 in 4 computers (over 25%) has Silverlight installed.

3. Silverlight is not being distributed as an automatic update through Microsoft’s Update mechanisms – it is an optional update and it will never install unless you want it to be installed.

So It would be nice if you are ready to express your own opinions and give some comments on the following questions:

1. What do you think about the future of Silverlight technology? Is it possible for Silverlight to replace Flash?

2. Have you ever worked with Silverlight? What advantages and disadvantages do you see in using this technology?

Welcome with your thoughts!

Best Regards,
Natalia Kononchuk
Altabel Group Company
http://www.altabel.com

I’ve recently asked a question on LI about top 5 IT Industry Trends. Cloud computing was mentioned practically in each response. So this points to the fact that cloud computing is all the rage.

But why is cloud computing a major transformation of the IT/software industry and not just another overhyped trend?

Firstly, cloud computing solutions are delivering measurable business benefits, and generating customer deep satisfaction and referral rates.

Secondly, corporate executives and end-users need and want to have a better way to acquire and utilize technology and business applications to meet their rapidly changing business and workplace needs.

Thirdly, a new generation of workers who have grown up online – are entering the market and will demand web-based services to do their jobs.

Finally, because today’s tough economic climate demands that organizations of all sizes fundamentally change the way they do business, and few will resist the temptation to revamp the way they procure and use technology and applications so they can get a better ROI at a lower TCO.

“Usage of cloud computing is not something fancy anymore but day-to-day reality of many small and medium businesses as well as ordinary users of PCs/devices connected to Internet. That basically means for software vendors that either you are starting doing something in the area or you are going to be out of business pretty soon.”- says Ruslan Papou, director of Altabel Group Company.

Much like the open source world, the cloud computing environment enables users to take advantage of a wide assortment of piece-parts from a variety of sources to create their own solutions for various project and production purposes. They both rely on incredibility of economical development resources and generous community-minded contributors willing to share and swap ideas and outputs.

Have any thoughts? You’re welcome with your comments!

Best Regards,
Kristina Kozlova
Altabel Group Company
http://www.altabel.com


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