Posts Tagged ‘Amazon’
Artificial intelligence gives us more and more opportunities every day. Chatbots and their developing for client-communication are the hottest topics today. Many experts say that chatbots are the future. Let’s get a short review.
Who are they?
Chatbots are essentially programs pretending to be people that you can interact with through text or even voice. They are closely connected with a wide messenger’s distribution and I believe everyone has been already acquainted with them. It’s obvious that chat- bots’ popularity is starting to take off.
How can they enhance e-commerce?
1. First of all chat bot doesn’t get tired, being late or absent – it assists your clients 24/7 365 days per year and get significant workload on its shoulders. That is why they seem to be the best answer for e-commerce business owners to manage thousands of one-to-one conversations with customers.
2. The second point is that chat bots can understand natural language and communicate with people in the same manner making conversations realistic and trustworthy. So chat bots give online shop owners an opportunity to provide pleasant shopping experience for customers.
3. Chatbots are proactive. They can understand what the particular customer wants not only through a simple conversation, but also through analysis and collecting of personal and profile page data ( smartphone data, cookies and so on). All this information might help to improve the marketing strategy and provide customers with the best user experience.
4. Additionally, chatbots simply save customers’ time. You don’t need to waste time for searching the appropriate item, click on mass of characteristics, study a market and etc. You can simply say : Hey, I want to buy an efficient computer for my child. Bot does it for you with a great pleasure and at a quick pace.
5. Finally, all this points give more advantages for businesses: services become much more better and faster, the conversion becomes higher, sales increase, operational costs and salary charges reduce.
The most outstanding example is already occurring in China, where consumers are using WeChat to fulfill their daily living and commerce needs. Soon, this system will gain prominence in the United States.
Further more brands like Walmart and Hyatt are testing customer service and shopping within apps on the new Facebook Messenger for Business App. A free messaging app, called Kik, has a bot shop for companies such as Sephora, Vine, and H&M. So it can be said that the part of the technology is already there.
Amazon’s voice bot messaging has brought the idea of personal assistant to the next level. Customers can talk to the bot and ask it to order items through Amazon Prime, get a pizza, purchase flowers and call for an Uber. Voice commands are making shopping easier than ever, but there are still many issues to work out.
Voice-based AI and mobile chatbots are the dominant trend right now, but it’s not crazy to think that this could evolve into something more personal and user-based. E-commerce data is there to help you segment and automate email messaging to certain customers, so it’s not silly to assume that this data will eventually merge with bots.
Imagine a personalized bot that talks to you, and only you, when you shop on the Target website. They’d know the last items you bought, deliver the most relevant products and even stock your shopping cart with suggestions. The days of taking hours to shop online will soon knock the pad. In the near future, all the work will be done for you.
Are you ready for this?
Business Development Manager
Professional Software Development
The IT sector is flourishing. If you’ve used a computer for at least a couple of times in the last few years, you’ve probably noticed this. I’ve noticed it myself even more after a business trip to Stockholm where I was lucky to attend some conferences and learnt more about Swedish IT industry tendencies. These tendencies reflect our life in general. Life changes rapidly with new technologies bursting into it. And when it comes to programming languages, we get a chance to see very different trendy styles. Programming languages which were popular some years ago are not useful today. And no one can exactly predict which programming language will be popular in future. That’s why a programmer who wants to stay in developer fields has to adopt the right programming language from time to time.
As the Swedish software maker Erik Starck pointed out, “programming is about managing complexities”. And it’s really so. An understanding of at least one programming language makes an impressive addition to any CV nowadays.
It is also very difficult to get the exact number of users for any programming language. Many of us use multiple programming languages. The more experience you have, the more programming languages you use. The more programs you write or work with, the chances of using more languages rise. The larger the company, the more languages you’re likely to use.
There are a number of ways to measure the popularity of a programming language, for example, based on the number of: 1) new applications written in the language; 2) existing applications written in the language; 3) developers that use the language primarily; 4) developers that use the language ever; 5) web searches; 6) available jobs that require skills in the language; 7) developers’ favorites, etc.
My survey attempts to rank which programming languages are most popular in Sweden, each using a different measure. So, they are the following:
Python is an object-oriented programming language which allows developers to work quickly while integrating their systems more efficiently and effectively. Designed by Guido van Rossum in 1991, Python is one of the most easy to use programming languages.
Python is characterized by its use of indentation for readability, and its encouragement for elegant code by making developers do similar things in similar ways.
Top Employers: Amazon, Dell, Google, eBay, Instagram, Yahoo
Java is a class-based, object-oriented programming language founded by Sun Microsystems in 1995. Java is one of the most in-demand programming languages today for many reasons. First of all, it is a well-organized language with a strong library of reusable software components. Secondly, programs written in Java can run on many different computer architectures and operating systems because of the use of the JVM (Java virtual machine).
Top Employers: Amazon, Deloitte, Sun, eBay, Symantec Corporation, Cisco Systems, Samsung
C++ is a compiled, multi-paradigm language written as an update to C in 1979 by Bjarne Stroustrup.
Due to its high-level compatibility and object-orientation, C++ is used for developing a wide-range of applications and games which makes it a popular and sought after programming language by the employers.
Top Employers: Intel, the Math Works, Microsoft, Qualcomm, Amazon, Mozilla, Adobe, Volvo
Ruby is an open source, dynamic programming language designed by Yukihiro Matsumoto in 1995 with a key focus on productivity and simplicity .It is one of the most object-oriented languages in the world.
Ruby is a mix of elegant syntax which is easy to read and write and hence it has attracted many organizations and developers.
Top Employers: Spokes, VMware, Accenture, Cap Gemini, Siemens, BBC, NASA
Top Employers: Microsoft, Sales Force, IBM, Yahoo, Dell
C# is a compiled, object-oriented language developed by Microsoft.
It is highly used on Windows platform and labelled as the premium language for Microsoft .NET framework. C# is known for strong typing, procedural and functional programming discipline which is the reason it has acquired so much popularity.
Top Employers: Microsoft, HP, Digi-Key Corporation, Allscripts, Intel
Those are the top 6 programming languages which are in great demand among Swedish developers.
And one more thing: remember that opinions are like noses, everyone has one and they all smell 😉 If you disagree, please feel free to email me or write your own opinions in the comments.
Business Development Manager
Professional Software Development
When planning the application you have to choose the right programming language to make your application work appropriate. The choice depends on many factors you need to consider. Such as but not limited: you need to think over on what platform the application will run, how easily new features would be added to the existing platform, the code size, performance, support and community etc.
There are various web programming languages and selecting the right one makes a website function properly. In my article I would like to focus on three of them, so called three “P”: PHP, Perl and Python to answer which of these languages is the best one.
Let’s have a look at them and try to make a comparison analysis
PHP – is free of charge open source scripting language and widely used in web environment. The best advantage of PHP is that it is easy to learn and easy to use. It is flexible and used for developing from small websites to giant business and organizational websites. Most common are informative forums, chatting platforms, CRM solutions, e-commerce shopping carts, community websites, e-business, shopping carts.
In terms of efficiency it is executed by the server and server parses the code at its source, executes and send properly formatted html to the client computer. Therefore it increases the speed of PHP applications.
What concerns the advantage of running, PHP is multiplatform language and compatible with all operating systems and platforms.
Being open source language, a large group of PHP developers help in creating a support community, so it’s maintained and when bugs are found, it can be quickly fixed.
A lot of websites including such giants as Wikipedia, Yahoo!, Facebiook, Digg, WordPress and Youtube are written in PHP. The popularity of PHP is based on its simplicity and coding style that is quiet easy to understand.
Nevertheless, the simplicity in developing, precisely principle so called «structure is not important» in PHP has its reverse side, precisely it’s hard to maintain for large applications since it is not very modular.
Also it’s weak in terms of security since its open source, all people can see the source code, and if there are any bugs it could be used to explore the weakness. About 30% of all vulnerabilities listed on the National Vulnerability Database are linked to PHP. The last summary on vulnerabilities you may find following the link: http://web.nvd.nist.gov/view/vuln/detail?vulnId=CVE-2013-0427
Perl –refer to all purpose languages. Perl was developed as a text editor for converting or processing large amounts of data for tasks such as creating reports. Nowadays it intended improvements and suited for web development, game programming, GUI development, popular among system administrators etc.
The Perl reusable code structure provides flexibility in apps development and at the same time creates the problem of code reading after. As there are so many ways to do, there are a lot more ways to mess up in what you’ve done. If the code was written without proper care, the reading could even take 6 months.
So from one hand Perl is a good language for small programs because of its messy syntax structure it’s hard to write and maintain large programs. On the other hand if you’re planning to develop big web application you need to consider good coordination between developers work on discussing the code stile, mentoring and managing work in the team.
In respect of vulnerability Perl takes the second place – 9.4%. I assume that it’s not bad taking into consideration its complexity and its long history.
It has fallen out of popularity lately a bit because of the slow development of Perl 6. Most people still use Perl 5.
Python – is considered to be very elegant programming language. It’s general purpose, high level programming language. On the one hand Python’s syntax and semantics are minimal; on the other it has complex standard libraries.
Python supports multiple paradigms: object-oriented, imperative and functional programming styles and has features including fully dynamic type system and automatic memory management.
In comparison with Perl Python is easy to read language. And its key idea is vice versa “there should be one—and preferably only one—obvious way to do it”. It means that the code written by one developer could be easily developed and supported by the others. Besides to delimit blocks Python uses whitespace indentation, rather than curly braces (C, C++, ….) or keywords (Delphi).
Python is often used as a scripting language, but is also used in 3D animation (Maya, Softimage XSI, Blender) and image editors (GIMP, Inkscape, Scribus, Paint Shop Pro). It was also used for writing several video games.
Python is actively used by Google, Yahoo!, CERN and NASA. But it has problems with popularity, precisely with spreading. The reason is that it’s less simple than PHP. Working with Python you need to learn numerical libraries. So that’s why some people prefer choosing PHP instead of Python. But only the betrayed ones could explain why they choose Python, the answer is easy the development on Python is faster on 30% and his vulnerability consists only 0.67% against 36% of PHP.
PHP at first sight seems to be a leader in this so called comparison race. It’s simple, easy to learn and efficient for building small and middle size websites. Going further with analysis in terms of scalable large system it turns out that here Python will perform better than PHP. The reason is in readability that makes Python easier to maintain and extend. Besides, Python is object-oriented. PHP is not. Moreover, Google supports Python with its Google App Engine where web sites can be hosted on Google’s server for free. What concerns Perl, analysis showed that it’s simple programming language with cross platform running and open source modular architecture that provides to develop interesting things. If the task is to perform administration scripts Perl is much better to use here than PHP.
After the analysis it follows that the choice any of three P is a good choice. Also it means that for a certain purpose there is a right tool to choose. Besides the analysis showed that all three “P” have in common the following:
• are cross platform;
• have open source code;
• have well written documentation;
• have large user communities;
• extend libraries and big amount of code written;
• have high-level frameworks (PHP – Symfony, php.MVC; Python-Django, CherryPy, Pylons; Perl -Catalyst, CGI::Application, Gantry);
So I hope that summary based on technical analysis we made could help to make a right decision in future web projects you might have.
Thank you for your attention and if you have anything to add, please feel free to leave a comment.
Business Development Manager
Professional Software Development
The Web as we know it have been born and matured on computers, but as it turns out now, computers no longer have dominance in it. According to a recent report by analyst Mary Meeker, mobile devices running iOS and Android now account for 45 percent of browsing, compared to just 35 percent for Windows machines. Moreover, Android and iOS have essentially achieved their share in just five years and their share is getting tremendously larger.
According to some forecasts their worldwide number of mobile devices users should overtake the worldwide number of PC users next year. If forecasts come true, this shift will not only continue, but accelerate. Based on data from Morgan Stanley, Meeker estimates roughly 2.9 billion people around the world will be using smartphones and tablets by 2015.
What does it mean now that more people are accessing the Web through tablets and smartphones rather than laptops and desktops? And is it really a big deal? Anyway, Internet is intended to be accessed from anywhere and thus from any device. Well, it is quite a change at least in terms most people consider the Web and how it gradually adapts to be used on mobile devices.
As mobile devices take over, the use of today’s desktop browsers like Internet Explorer, Chrome, Firefox, and Safari will decline. Mobile browsers are already very capable and will increasingly adopt HTML5 and leading-edge Web technologies. As mobile devices naturally have less screen area, the sites need to function more like mobile apps and less like collections of links. So the sites are likely to look like apps.
Apps may rule
Native apps for smartphones and tablets almost always surpass websites designed for mobile devices because they can tap into devices’ native capabilities for a more responsive and seamless experience. This is most likely to change in the nearest future – most experts agree HTML5 is eventually the way of the future. This is already the status quo in social gaming: for example Angry Birds and Words with Friends. Some services won’t be available at all to traditional PCs — they won’t be worth developers’ time.
Less information at once
Web sites and publishers will no longer be able to display everything new for users and hoping something will catch the user’s eye. Smaller screens and lower information density means sites will need to adjust to user preferences and profiles to customize the information they present. Increasingly, the Internet will become unusable unless sites believe they know who you are. Some services will handle these tasks themselves, but the most likely contenders for supplying digital identity credentials are Facebook, Google, Amazon, Apple, Twitter, and mobile carriers.
Sharing by default
In a mobile-focused Internet, anonymity becomes rare. Virtually every mobile device can be definitively associated with a single person (or small group of people). Defaults to share information and experiences with social circles and followers will be increasingly common, along with increasing reliance on disclosure of personal information (like location, status, and activities, and social connections) to drive key functionality. As the Internet re-orients around mobile, opting out of sharing will increasingly mean opting out of the Internet.
Emphasis on destination
Internet-based sites and services will increasingly function as a combination of content and functionality reluctant to link out to other sites or drive traffic (and potential advertising revenue) elsewhere. These have long been factors in many sites’ designs but mobile devices amplify these considerations by making traditional Web navigation awkward and difficult. Still URLs are not going to die – people will still send links to their friends and Web search will remain most users primary means of finding information online.
Going light weight
As people rely on mobile, cloud, and broadband services, the necessity to do things like commute, store large volumes of records or media, or patronize physical businesses will decline. Businesses won’t need to save years of invoices, statements, and paperwork in file boxes and storage facilities – cloud storage comes as their rescue. Banks will become purely virtual institutions consumers deal with online via their phones. Distance learning and collaborative tools will let students take their coursework with them anywhere — and eliminate the need to worry about reselling enormous textbooks.
Going mobile is an obvious trend today. Experts envisage that nearly every service, business, and person who wants to use the Internet will be thinking mobile first and PC second, if they think about PCs at all. Do you agree? And what other related changes can you imagine?
Many thanks for sharing your thoughts 🙂
It seems most companies understand opportunities that cloud computing solutions and services open up for them, especially for SMBs. So now the question sounds like: how to choose a good provider and the right one for your company and to what extend cloud computing services should be used. The complexities are numerous – issues such as security management, attack response and recovery, system availability and performance, the vendor’s financial stability and its ability to comply with the law, all need to be considered. There may be a number of advice and tips formulated with this regards (some are taken from CIO article):
1) Choose trusted providers. Today it exists a number of cloud tech companies to choose from and new ones go live each month. Despite this for cloud services it’s better to stick with trusted and solid companies. To name a few: Microsoft, Google, Intuit, Dropbox, Apple, Amazon, Salesforce. These are companies with deep pockets and dealing with security, and your data is an important part of their business.
2) Distribute between free and paid accounts. For storing financial or alike information paid accounts are preferable. For less critical data and applications free accounts of big trusted cloud service providers may work well. For instance, Google can afford to offer decent free accounts because their business is well-established and their free services just act as bait aimed at attracting new users and then gently pushing them towards paid services and premium accounts.
3) Select the right apps and data for the public cloud. Some businesses, mainly start-up companies, begin using the public cloud for all applications, including mission-critical apps and their data. However, public clouds are neither for every organization nor for every application: what can be subject to the default security provided by most cloud service providers are websites, application development, testing, online product catalogs and product documentation.
4) Evaluate and add security if it makes sense. CSPs can provide significantly different levels of public cloud security. The ISO/IEC 27000 series of standards provides guidelines for evaluating this. If necessary security measures that are used in an organization’s internal private cloud may need to be extended to their public cloud instances, and some cloud products like CloudSpan allow doing this.
5) Get use of the third-party auditing services. When comes to security compliance, organizations need not simply take the CSP’s word for it. Third-party auditing services can be used to audit and then compare to the promised ones.
6) Add authentication layers. Most CSPs provide good authentication services for public cloud instances. Some products like Halo NetSec can help add an additional layer of authentication. Before doing this you need to weigh the benefits of better public cloud security against the costs of increased network latency, possible performance degradation and additional points of failure.
7) Weigh additional security effect on integration. Adding on top of default security by CSP may affect overall application performance and identity and access management. It’s especially important to consider if you work with mission-critical application that need to integrate with other business applications.
8) Make security guarantees from SLA clear for yourself. Public cloud security guarantees with CSPs should be clearly stipulated as service level agreements in the contract, so make sure that transparent monitoring and reporting functions are available to you as a customer as well as security processes, procedures and practices are transparent and verifiable so that you may rely on this information.
9) Streamline logging and monitoring. Comparing one CSP’s logging and monitoring practices with another before you sign a SLA may reveal subtle differences in the security that’s provided so it’s another key to ensuring public cloud security.
10) Add encryption. You may want to employ your own encryption instead of or in addition to the ones provided by the CSP. A number of installable products or SaaS vendors can do this type of encryption on the fly. (VPN-enabled cloud instances fall under this category of augmented public cloud security.) When this happens, only the customer and the third party know the key; the CSP does not.
11) Spread outages risk with multiple even redundant CSPs. Despite cloud provisioning tools these days come already integrated with leading CSPs, it’s possible to spin up additional instances of servers with multiple CSPs automatically on demand: they are turned on if average CPU utilization reaches a certain threshold and turned off once utilization drops. Also when spinning up additional instances, it may make sense to use different CSPs in a round-robin fashion.
Thus, as you may see, experience of using cloud services may be adjusted and improved through following some advice. What’s crucial is finding a balance between cloud security and performance. Naturally there’s always a tradeoff when adding layers of security may be at the expense of application running slower and potentially adding points of failure. Figuring out the right balance between security and performance, though being difficult, is a must-have to run a strong business today.
Helen Boyarchuk – Business Development Manager (LI page)
Helen.Boyarchuk@altabel.com | Skype ID: helen_boyarchuk
Altabel Group – Professional Software Development
When you say “cloud” somebody’s imagination draws a sky with dozens of funny-shaped airy clouds, IT folks’ mind will recall companies’ names like Microsoft, Google, Dropbox, Amazon. Indeed, cloud computing has contributed to the business world tremendously, still there is much skepticism around such kind of services, reliability and security of remote clouds. Naturally when you store all your data in the cloud you “shift” control over it and rely on a cloud provider – here your fears of data possibly to be lost, damaged, leaked or hacked, services and sites to be kicked offline, come on to the stage. Legally according to the agreement between you and provider the service provider would be responsible should any of the aforementioned occur, but at the end of the day the possible losses endured by the business resorting to the cloud are greater than the cloud service provider’s since such actions could result in the complete destruction of the business. So a decision of moving to the cloud is a serious one.
Interesting that more than a third (36%) named security a main issue holding back uptake for them. This concern is contradictory due to a number of factors:
Firstly, the whole point of cloud computing is that the applications and data being used are sitting on multiple servers at once in data centers located around the world. Thus attacking one part of the infrastructure becomes virtually a waste of time as redundancy will always ensure access to this data. It means attacking data or performance of a targeted company becomes almost “mission impossible”.
Secondly, it makes sense to view security matter from the perspective of the capabilities of the cloud computing systems versus ones of internal software systems. How high are chances that a large cloud provider won’t have far more resources to direct at security than the average enterprise? The infrastructure of cloud computing systems is comprised of machinery and technology on the cutting edge of technological advancements in addition to the far-advanced skills and knowledge of their workers – doubtful that this is accessible to an average business or computer user. Therefore, the business has a greater chance of loss handling the company data and software internally. As more and more organizations make the move into the cloud, it’s certain that safety and security measures only increase.
Experts say a more reasonable concern relates to resilience and outages, not data breach. Outages of Amazon or Microsoft are regularly reported. They can be caused by freak weather like for instance happened to Amazon Web Services resulting in such popular services as Instagram and Netflix being pushed offline for a number of hours. Instagram’s outage hit the headlines due to a short period of downtime, but what if smaller companies using cloud providers face their sites knocked offline – how high up their cloud provider’s list of priorities will it be to get it fixed? Well, in this case for web sites it’s of vital importance to be hosted with multiple cloud providers since this makes sites virtually almost unassailable experiencing close to zero downtime.
Worries about legal compliance are probably more justifiable. Under the Data Protection Act, organisations have to agree that personal data will not be moved outside a particular group of named European countries, but a cloud provider may be storing data in multiple jurisdictions. This problem isn’t insurmountable (personal data can be anonymised, for example), but it does make the decision to move to the cloud a more complex one.
To conclude, cloud computing service providers treat security, availability, privacy and legal compliance issues very seriously since this is the essence of their very business. СSPs mostly have better machinery, technology and skills and invest more in their further advancement than an average enterprise could afford itself. Loss or damage of any data by a cloud services provider or long downtime does not only implicate a possible demise or huge direct and indirect losses of the business to which the service was provided, but can be partially or completely fatal for the cloud computing service business and its reputation. Cloud services providers are legally implied with massive liability which is very incentive for them to preserve a high quality of their services and treat issues with due diligence.
Or don’t you agree? 🙂
Helen Boyarchuk – Business Development Manager (LI page)
Helen.Boyarchuk@altabel.com | Skype ID: helen_boyarchuk
Altabel Group – Professional Software Development